Innovation Crusader 🚀 | Author 📕 | Speaker 🎙 | Adjunct Professor 🎓 | YouTube Content Creator 📹

Marketing Articles

Innovation

The popularity of innovation has skyrocketed since 1939, when Austrian economist Joseph Schumpeter defined innovation as an expression of intellectual creativity undertaken without considering its economic impact.

Influencer Metrics

Influencer Metrics

In the early 90s, the founder of Sidney Frank Importing Co. hired 20 young women, dubbed “Jagerettes,” to visit bars...

Domino’s

Domino’s

While FedEx was first to introduce parcel tracking in 1986, Domino’s is the first restaurant to apply the technology...

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